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Know your odds before you name your app

Your AI finds the keywords you can win. You approve the upload in one click.

Buy Lazy ASO Research

Is your app name free?

Lazy ASO showing 220 free names in the United States with demand from Apple's official search data and each name's top-10 chance
A number, not a vibeEach free name gets its measured chance of a top-10 spot and a plain call: go, maybe or skip.

Free names in the United States, from Apple's official search data.

Why indie developers pick Lazy ASO

Your AI does the ASO

Claude Code, Cursor or Codex research searches and write your listing. You approve the upload.

Keywords you can win without a brand

67% of new apps in a top 10 had fewer than 10 ratings.

Real data behind every call

Apple's official top-500 searches in 87 countries. See the research.

From idea to rankings in four steps, with your AI

  1. Find what people search for, in every country

    Real demand, from Apple's official lists.

    Lazy ASO New keywords for Bible Widget across all 15 localizations: 76 searches with their countries, demand and the current #1, led by biblia reina valera 1960 at 69

  2. Missing localizations, added and filled in

    Your AI writes the name, subtitle, keywords and description from that data.

    Lazy ASO with a European Spanish demo draft for Bible Widget: name La Biblia: Versículo Diario 27 of 30, subtitle Widget en pantalla de bloqueo, keywords 90 of 100, description and What's New filled, Apple's checklist complete

  3. Uploaded to App Store Connect

    One yes from you and it's there. Nothing is submitted for review.

    Lazy ASO dry-run upload dialog for Bible Widget European Spanish: name, subtitle, keywords, description and What's New from empty to the draft, ready to upload to version 1.0.6, Create es-ES button

  4. Track your positions

    Your keywords are checked every day on your Mac, so you see what climbs and what to change next.

    Lazy ASO positions table for Bible Widget: each keyword with its country, position, change since the last check and demand, checked every day

We measured it ourselves

Difficulty scores are guesses. We scanned the App Store and counted what actually happens to new apps.

87countries, each with Apple's official top-500 searches by category
350,712search results scanned, one for every official search in every country
82,818apps under six months old found in them, 41,891 of which reached a top 10

What lifts a new app into the top 10

All new apps counted down to #200, not just the ones visible at the top.

The search term starts the name×2–3
Up to two other apps start their name with it, not five or more×3 or more
10 to 99 ratings instead of none×5

What barely matters

Things people spend weeks on.

"Brand: keyword" after a colonsame as no keyword
Number of screenshotsnoise
How recently you updatednoise

Read the research. The app turns this into one number per search: the chance of a top-10 spot, with its range.

We use it on our own apps

Bible Widget launched on 24 September with no ratings and no ads. Popular searches, real demand from Apple's official lists.

Brazil

“versículo do dia”: popular search, real demand 49 of 100. We're #4 with 16 ratings.

App Store search results for versículo do dia in Brazil, with Bible Widget highlighted

Poland

“pismo święte”: popular search, real demand 55 of 100. We're #3 with 4 ratings.

App Store search results for pismo święte in Poland, with Bible Widget highlighted

Ukraine

“біблія українською”: popular search, real demand 57 of 100. We're #3 with 2 ratings.

App Store search results for біблія українською in Ukraine, with Bible Widget highlighted

Works in Claude Code, Cursor and Codex

Lazy ASO ships with an MCP server, so your AI assistant works with the same data you see. It can look up searches, test names and draft a listing. Uploading always stays with you. How to connect it.

Which names could my star map app still win in the US and Germany?
In the US, "sky map" is taken: a new app has about a 1% chance of the top 10 there. Here are the free names in both countries, sorted by odds, and a draft title and subtitle saved for your review.

Pick how you pay

Every plan has everything in the app, for every country.

Monthly

$9 / month

7-day free trial, then $9 a month. Cancel any time.

Start free trial

Yearly

$99 / year

7-day free trial, then $99 a year. $9 less than paying monthly.

Start free trial

Lifetime

$149 once

Pay once, keep it for life.

Buy for life

Monthly and yearly: a card is required to start the trial and is charged on day 7. Cancel before day 7 and you pay nothing. Copy your license key after checkout, download the Mac app and paste the key. Tax may be added at checkout. Full refund within 14 days of your first purchase. See the refund policy.

Questions

Who is Lazy ASO for?

Indie developers who build iOS apps with AI agents like Claude Code, Cursor or Codex, have a Mac and little or no marketing budget. More.

Is it only for the US?

No. 87 countries, each with its own official search list. Smaller countries are often where a new app gets in first.

Will it change my listing on its own?

Never. It writes to App Store Connect only when you confirm, and your AI can undo it from the saved old values. You still submit the version yourself.

Where does my data live?

On your Mac. Your apps, positions and drafts are stored locally and aren't synced anywhere.

Does it guarantee rankings?

No one can. It shows measured odds, so you can put your bet where they're best.

Do I need to know ASO?

No. For each search you get a plain answer: is the name free, and what are your odds.

Is there a free trial?

Yes, 7 days on the monthly and yearly plans. Your card is saved at checkout and charged on day 7. Cancel before then and you pay nothing. Lifetime has no trial, but every plan has a full refund within 14 days of your first purchase.

What does it need to run?

An Apple Silicon Mac with macOS 12 or later. To work with your own apps, an App Store Connect API key. It covers the App Store only, not Google Play.

Stop guessing names

Buy Lazy ASO